Sports Illustrated announced who will be on the cover of the upcoming Sports Illustrated Swimsuit issue.

The young model Kate Upton will grace the cover. The news came out on Valentin’s Day, perhaps as an early gift for the magazine’s many male fans. SI publishers release the swimsuit issue early each year.

Sports Illustrated’s swimsuit issue has been an annual tradition for many years. Even though the magazine caters to a male audience, women look at the issue as well.

Women are less interested in who is in the magazine than they are in what the models are wearing. The magazine gives people an idea of what the trends for the next swimsuit season will be.

Kate Upton Graces the Cover of the Sports Illustrated Swimsuit Issue