Tech giant Apple is rumored to announce the release of not one, but two new iPhones this Tuesday. The expected media event will unveil the iPhone 5S and a new, lower cost iPhone, the 5C. Both versions are expected to be available for purchase on September 20.
The development and expected release of the iPhone 5C has caused a bit of a buzz among Apple devotees. The rumor is that the 5C will be a new entry level phone and will be available in multiple colors. By comparison, previous premium iPhones have only been available in white or black.
The iPhone 5C is expected to have a plastic case with a black front panel. Apple may be using a combination of glass fibers and plastic to create a lighter and more durable case than plastic alone. The control buttons on the 5C are also expected to made of plastic.
A lower cost iPhone will help Apple in markets like Japan, where the company has been struggling to maintain market share.
“A cheaper model will open up the market significantly for Apple,” said Chetan Sharma, an independent telecom analyst who consults for phone carriers.
“There used to be a wait of a few months before Apple launched their latest products in China, but nowadays, China is too important for Apple and so it will be the first batch of markets,” a source at one Chinese carrier told Reuters.
“It’s a very good direction that Apple is launching its latest model so soon in China when its brand attraction is on the decline,” Nicole Peng, an analyst at Canalys, told Reuters. “It is a sign that they value the Chinese consumers.”The bright colours of the new iOS 7 software, shown off to Apple developers in June, are expected to be popular with Asian customers. But another Asian trend – towards larger screens dubbed “phablets” because they are a cross between a phone and a tablet – is unlikely to be followed. While Apple is reported to be testing iPhones with larger screens, and developer sources say that the iOS 7 software is suitable for larger screens, nobody is expecting an Apple “phablet” on Tuesday. “I think that there’s enough pent-up demand for ‘new’ iPhones even if they’re the same price as the old iPhone 4,” said CCS Insight’s Wood. “It will feel like a new device. And that’s what people want.”
Despite the lower cost, the 5C will offer support for 4G LTE network and will contain a 4=inch Retina Display. It is expected to have 1GB RAM within the successful A6 chip. The iPhone 5C will have at least an 8GB storage capacity and could offer an option of 16GB.
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Apple Is Set to Announce Two iPhones