Katy Perry’s Show-Stealing Left Shark Prompts Cease and Desist
Mixed reviews poured in for this year’s Super Bowl Pepsi halftime show featuring pop star Katy Perry. It was the dancing Left Shark in one of her numbers that was a resounding buzz topic and possible show-stealer stemming from his maladroit moves during Perry’s Teenage Dream performance. Monday morning saw the spark of Internet memes featuring the shark many believed was accidentally out of synch with his counterpart to the right.
Orlando-based entrepreneur and 3D printer Fernando Sosa, known for his marketing of politically themed figurines, was fast to hop on the bandwagon of Left Shark’s popularity. Sosa produced a 3D image of the shark’s likeness and placed it for sale on the Shapeways website. It did not take long for Perry to unleash her legal team, claiming copyright infringement. In a letter to Shapeways, lawyers cited Perry as the, “owner of the intellectual property depicted or embodied in connection with the shark images and costumes portrayed and used in Katy Perry’s Super Bowl 2015 half-time performance.”
Shapeways confirmed the letter and takedown, stating:
It’s a shame because we love our community and always want to be able to support their designs. That’s part of the reason why our work with Hasbro is so fun! It’s allowing fans to create products truly inspired by the things they personally enjoy. We know these things can happen when you have a lot of user-generated content, but hopefully more brands (and celebrities!) will take note and want to work together with fans to create amazing products!
— Christopher Sprigman (@CJSprigman) February 5, 2015
Recording artist Katy Perry performs onstage during the Pepsi Super Bowl XLIX Halftime Show at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
Here is the cease and desist from Katy perry’s lawyers.. Note that I never mentioned her name or implied that i got permission to make this.. #leftshark #rightshark #3dprint
Shapeways and Sosa were fast to oblige by immediately pulling the shark from the website. Sosa has made the file available for free on thingiverse.com for anyone who would like to try their hand at shark generation. He is prompting those interested to download right away in case they are forced by Perry to remove the file.