Nissan Rebooting the Datsun at a Price Tag of $3,000
Atsugi, Japan – Nissan Motors has announced it will revive the classic Datsun vehicle for sale in emerging markets for a price tag between $3,000 and $5,000, reports FOX News.
The little car will give up air bags on all sides and an automatic transmission in order to be economically viable at $3,000. It should be noted that both of those features are standard in the USA.
Also, there are no plans to unveil this vehicle in the United States as was done with the Yugo back in the 80s. Instead, Nissan, a leader in niche market of selling cars in Emerging markets, plans to sell the vehicle in the developing world.
Speaking to the Wall Street Journal, Nissan’s CEO, Carlos Ghosn
Mr. Ghosn said the company was committed to offering six Datsun vehicles, due out beginning in 2014, at a price range lower than all but a handful of smaller car makers in China and India specializing in mini autos.
The target release date is 2014.
Ghosn says the goal is to provid poorer populations a greater chance at car ownership.
Currently, Nissan’s low-end vehicle, the Tsuru, is sold in Mexico for $8,000. Getting the revamped Datsun to market at $3,000 will be quite a feat of engineering.
The cheapest car in Canada is around $12,000. To go below that, you have to start shopping over seas in placs like India. In those markets, cars retail for a fraction of the cost, but they’re even more basic than you could imagine. We doubt any of them would pass a Canadian crash test.
Here are three of the cheapest cars ever sold.