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‘Lebroning’ goes viral

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'Lebroning' goes viral

[caption id="attachment_77941" align="alignright" width="640"]'Lebroning' goes viral 'Lebroning' goes viral[/caption] 

"LeBroning" is the newest viral breakout sweeping the nation. It draws inspiration from Lebron James, the Miami Heat superstar and consists of taking a dramatic dive when lightly grazed by animal, player, or even mineral, that is to say solid nothing. Completing a proper #LeBroning sequence entails making an angry face and saying it's not your fault you're on the ground.

A goofy YouTube video started the craze as it went viral. The video shows teenagers at a shopping mall making pratfalls when lightly touched by strangers. The over-the-top falls are a scream.

It's based on James' apparently flagrant habit of taking a dive. Opponents and media have been all over his case with flopping criticism. The NBA started an anti-flopping policy last season. Players are warning once. After that, they are subject to progressively stiffer fines if they violate the rule.

James vehemently denied he's a flopper although the NBA fined him $5,000 last year for flopping in the Eastern Conference finals against Indiana Pacers. James' denials have a hollow ring, however, since he was quoted in May 2013 as saying flopping was just about trying to get a competitive edge, adding that was OK if it worked.

Mike is a Thunder Bay based writer, and has been working part-time for eCanadNow since May of 2010. Mike mostly covers sci/tech stories as well as entertainment news.

Prior to his work writing and editing for eCanadaNow, he worked in sales and marketing.

In addition to his work at eCanadNow, Jim has contributed to several other sites, including Examiner.com and joystiq.com.

You can email Mike at {Mike at ecanadanow.com]

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